World Bank policy editions
Challenge: Dense policy research that readers had to want to open.
What we did: Cover system, dual-language baseline grids and data typography across 100+ pages, with print-ready files.
Breaking Monotony with AI
idrawD is an AI-operated studio for brand identity, content and campaigns — for startups, corporates and development organisations. Agents do the work. Hasnat approves every pixel.
The yellow pixel is the pen. Move to draw, click to burst.
09:12 — brief locked: fintech rebrand■11:47 — 6 agents deployed, 3 routes in 2h 14m■12:03 — hasnat approved route B, killed the rest■14:20 — 30 social assets shipped■yesterday — identity sprint delivered in 3 days■today — your project could start here■09:12 — brief locked: fintech rebrand■11:47 — 6 agents deployed, 3 routes in 2h 14m■12:03 — hasnat approved route B, killed the rest■14:20 — 30 social assets shipped■yesterday — identity sprint delivered in 3 days■today — your project could start here■
What we do
Six services. Pick one or combine them.
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Logo, colour, typography and tone of voice that make your organisation look like itself and nobody else. Delivered as a complete system: print, screen and AI-ready files.
Best for new brands and rebrands.
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Content systems, not one-off posts: formats, templates and a month of scroll-stopping creative designed in days.
Best for launches and always-on presence.
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Articles and pages engineered to rank on Google and get cited by AI answers.
Best for organic growth.
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Creator partnerships with creative that actually fits your brand.
Best for reach that converts.
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Newsletters and lifecycle emails people open, designed as a system.
Best for retention and direct revenue.
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Full-funnel campaign creative: concept, assets, localisation, delivery.
Best for launches and awareness drives.
Social media bundles
Real bookings, real deliveries — scrolling live.
09:12 — Domination bundle booked: 30 days, 20 posts, 4 reels■10:03 — Growth bundle: content calendar approved■11:47 — Starter bundle shipped: 5 posts in 7 days■13:20 — Caption bank dropped: 30 captions, zero clichés■14:20 — Reel cover designed, posted, performing■today — your bundle could start here■
09:12 — Domination bundle booked: 30 days, 20 posts, 4 reels■10:03 — Growth bundle: content calendar approved■11:47 — Starter bundle shipped: 5 posts in 7 days■13:20 — Caption bank dropped: 30 captions, zero clichés■14:20 — Reel cover designed, posted, performing■today — your bundle could start here■
Selected work
Hover an image to watch it resolve.
De Jure Chambers identity
Challenge: One law firm, three cities, one credible face.
What we did: Seal, English and Arabic typography, foil stationery and office graphics for London, Dubai and Islamabad.
How a project runs
$ idrawd run --brief "one call with hasnat"
[09:12] brief locked — goals, scope and timeline agreed
[11:47] agents deployed — routes generated in hours, not weeks
[12:03] founder QA — hasnat approved one route, killed the rest
[12:20] delivered — files, guidelines, templates. yours.
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Questions, answered
Short answers to questions clients actually ask.
How does an AI-run studio actually work?
You brief Hasnat. He designs the system; agents execute — layouts, variants, localisation, exports. He quality-checks every deliverable before you see it. Agency output at software speed.
How fast is "fast"?
A brand identity sprint runs in days, not months. Content retainers ship weekly. If your launch date is fixed, say so on the first call — we will tell you honestly what is possible.
Where are you based?
Our hubs are London, Dubai and Islamabad, and we work with clients across Pakistan — including Karachi and Lahore — the UK — including Manchester and Birmingham — and the UAE — including Abu Dhabi and Sharjah. Everything runs online; the first call is always with Hasnat.
Do you offer social media bundles?
Yes — 7-day Starter, 15-day Growth and 30-day Domination bundles: posts, stories, reels, calendars and caption banks, fixed scope and fixed timeline. See the bundles.
Who owns the work?
You do. Final files, source files and guidelines are yours, transferred in full on final payment.
Have a project in mind?
Tell us what you need. Hasnat replies personally.
Working online with clients across Pakistan, the UK and the UAE.